Social Media an Increasingly Important during Tough Economic Times, Survey Finds

RISMEDIA, June 11, 2009-Employers faced with reduced communication budgets and resources are turning to social media to keep their workforce engaged, according to a survey released this week. In its “Employee Engagement Survey,” the International Association of Business Communicators (IABC) Research Foundation teamed with Buck Consultants, an ACS company, to determine …

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Social Media an Increasingly Important during Tough Economic Times, Survey Finds